Colourful 100% cotton African fabric known as 'wax print' has been popular on runways recently, but this textile has a history that predates fashion's seasons. Sold in African markets since the industrial revolution, today's designers are putting a contemporary spin on the distinct patterns. Traditionally worked into celebratory dress and flamboyant headwear in West Africa, a modern interpretation sees it featuring as a stand-out jacket or shift dress, and it is equally playful peeping through in the lining of a classic coat. This look exudes confidence—there is nothing understated about the African print.

Images: Phil Oh